Group Product Manager (MarTech)

The company

Join a leading business as they continue to invest heavily in digital transformation and customer experience. With millions of active users and a strong focus on data-driven engagement, this is a rare opportunity to influence the direction of a nationally recognised digital ecosystem from the ground up.

The role

As Group Product Manager you’ll be responsible for defining and executing the Martech strategy that powers personalised marketing and omnichannel engagement. You’ll play a pivotal role in modernising marketing platforms and data capabilities, working closely with marketing, engineering, and digital teams to deliver scalable, connected customer experiences. This is a greenfield role where you’ll establish foundations, set priorities, and eventually build out a team to drive delivery and innovation.

Key Responsibilities:

• Define and deliver the overarching product strategy for marketing technology across data, automation, and campaign execution.
• Partner with stakeholders across marketing, digital, and data to align technology capabilities with customer and commercial goals.
• Oversee the evaluation, implementation, and optimisation of marketing platforms including CRM, CDP, and analytics tools.
• Build and lead a high-performing product team focused on Martech capability uplift.
• Translate complex business requirements into actionable product roadmaps that drive measurable marketing outcomes.

Key Skills & Experience:

• Deep experience in product leadership roles focused on Martech, CRM, or customer engagement platforms.
• Strong understanding of marketing automation, customer data platforms, and digital campaign ecosystems.
• Proven success leading transformation initiatives in large, matrixed organisations.
• Excellent stakeholder management and communication skills across technical and non-technical teams.
• Strategic mindset with a pragmatic, hands-on approach to delivery.

This is a rare opportunity to shape the Martech landscape for one of Australia’s most recognised brands — setting strategy, building capability, and driving customer engagement at scale. If this sounds like you, please apply or reach out directly at sam@iterate.com.au.